BTC$118,420+2.14%ETH$4,285+1.72%SOL$248.10-0.44%XRP$2.91+3.05%BNB$742.00+0.61%ADA$1.14-1.28%AVAX$48.72+2.90%DOGE$0.284-0.55%LINK$28.44+4.10%TON$8.15+1.20%BTC$118,420+2.14%ETH$4,285+1.72%SOL$248.10-0.44%XRP$2.91+3.05%BNB$742.00+0.61%ADA$1.14-1.28%AVAX$48.72+2.90%DOGE$0.284-0.55%LINK$28.44+4.10%TON$8.15+1.20%
Altcoins

Solana Consumer Apps Are Quietly Onboarding Millions

Solana's consumer apps — from depin networks to mobile-first social — are onboarding millions of new users with minimal crypto friction.

By Kenji Tanaka··6 min read
Glowing altcoin symbols representing Solana ecosystem
Glowing altcoin symbols representing Solana ecosystem

The consumer thesis is working

Solana's bet on consumer applications is finally showing measurable results. Depin networks, mobile-first social apps and payment experiments are onboarding new users at rates that would be impossible on more expensive chains.

Where the growth is coming from

A growing share of new Solana users has never previously held crypto. The onboarding paths — email logins, social recovery, embedded wallets — hide the underlying complexity.

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